Job Description

Responsibilities include:

• Manages the Corporate Marketing Communications Department; including budgeting, allocating and managing overall department budget, and monitors spending. Identifies and executes cost savings initiatives.
• Responsible for training, motivation, performance, evaluations and staffing requirements.
• Understands and efficiently uses corporate business system (Oracle). Maintains customer mailing database.
• Direct publishing activities including providing creative inputs, prioritizing scheduling and approvals of material to be produced.
• Assigns or manages projects to produce required artwork for the production of advertising and Sales promotion material, utilizing internal and purchased outside sources.
• Maintains leading edge understanding of all Internet/Intranet/Web site technologies including social media.
• Coordinates functions of web development to provide a common look and feel for all print and electronic communications.
• Leads the design, development and maintenance of the Company's website content and overall strategy.
• Oversees the monitoring of website performance, if performance problems are identified, works to resolve the issue with internal and/or external resources for resolutions.
• Analyzes web content trends and makes recommendations to implement new design features to attract customers; this may include aspects of social media, Inbound, Marketing, Outbound Marketing and eNewsletters.

Qualifications:

• Bachelor's Degree in Marketing or Mass Communications/Business or related field.
• 5+ years of experience in Marketing, electronic publishing, Advertising, and Promotional activities.
• Excellent analytical and project management skills; ability to manage projects with minimal direction on time and within budget.
• Proficiency in Windows Operating System, MS Office Suite, Adobe Acrobat, and design tools.

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