Senior Web Designer Job at TokenTax, New York, NY

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  • TokenTax
  • New York, NY

Job Description

TokenTax is looking for a Senior Web Designer to elevate our visual identity and create exceptional brand experiences across marketing, product, and digital touchpoints. You’ll collaborate closely with our product, marketing, and engineering teams to develop a cohesive, flexible brand system that grows with our business. If you’re passionate about storytelling through design and thrive in a fast-paced, high-growth startup environment, we’d love to hear from you.

What you'll do

  • Partner with product, marketing, and engineering to craft a compelling and cohesive brand experience across our website, marketing campaigns, product interface, events, and other branded touchpoints.

  • Maintain and expand TokenTax’s brand system to ensure consistency, flexibility, and scalability as the company grows.

  • Establish and refine how our visual identity is applied across all customer and user experiences.

  • Advocate for the TokenTax brand and ensure high-quality design standards across all assets.

  • Work with external partners—including illustrators, motion designers, and video producers—to bring our brand to life through high-quality visuals and creative storytelling.

  • Design with an iterative mindset, testing and refining concepts based on data, user insights, and experimentation.

  • Drive brand consistency across marketing channels while identifying opportunities to evolve and innovate our visual system.

Requirements

  • 5+ years of experience in visual or brand design, either in-house or at an agency.

  • Deep understanding of design fundamentals, including typography, color, layout, and composition.

  • Strong foundation in web design, typesetting, visual hierarchy, and responsive design for mobile websites.

  • Experience creating and applying visual identities across various formats, including web, digital campaigns, environmental design, and product UI.

  • Strong portfolio showcasing a passion for branding, brand systems, and thoughtful execution.

  • Familiarity with motion design and the ability to collaborate with motion designers to bring animated elements into a brand system (direct experience in motion design is a plus).

  • Strong communication skills and the ability to work cross-functionally with marketing, product, and business teams.

  • A desire to stay informed about emerging design trends while maintaining a unique and opinionated approach to branding.

  • Ability to manage multiple projects at once, prioritize tasks effectively, and thrive in a fast-paced startup environment.

  • A proactive, self-motivated approach with a creative and collaborative mindset.

Benefits

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Paid Time Off (Vacation, Sick & Public Holidays)
  • Family Leave (Maternity, Paternity)
  • Work From Home
  • Wellness Resources

Job Tags

Holiday work, Work from home, Flexible hours,

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